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HIGHWAY 21 GROUP BULLS

We focus on identifying value in beef production and the reliable data on our bulls allows you to select the bull which will maximize your profit in your herd – dollars in your pocket.

To enable beef to remain a desired protein and affordable to the consumer, we gain efficiencies in production while reducing our environmental footprint.

We use individually focused scientific tests, beef grading quality measurements and genetic scoring to identify the most profitable traits, in all aspects of beef production.

Contact us to secure our herd-ready bulls for your operation!

Lyle Miller office: 403-546-2278 ext 6 cell: 403-888-3973 email Joe Lofthouse cell: 403-493-5288   email

Selecting for more feed efficient cattle is one of the best ways that costs may be reduced. - GrowSafe

Through the adoption of genomic-based technologies, Canada is poised to serve as a global leader in animal protein production. - NRC Research Press

Make sire selections for different cow groups that optimize retained heterozygosity, hybrid vigor, longevity, and fertility. - John Basarab, Alberta Ag

Residual Feed Intake (RFI)

Residual feed intake (RFI) is a measure of feed efficiency that is calculated as the difference between an animal’s actual feed intake and its expected feed intake. RFI is independent of body weight and size. Differences in the trait cannot be detected by physically looking at an animal, it requires accurate and simultaneous measurement of an animal’s feed intake and body weight. Animals with low RFI values are more efficient than those with high RFI values.1

Assuming a herd of cattle have a normal distribution for RFI, selection for RFI could improve efficiency by 20 percent. There is no other single technology that holds this much promise to reduce feed costs.2

Since the heritability of the trait is about 40%, substantial progress can be made in RFI.3

 

RFI Success Story

Our herd average feed to gain ratio is nearly two pounds below the industry average and after stacking several generations of feed efficient genetics we are now producing cattle with less than a 3:1 feed to gain ratio.4


1: What is RFI?, GrowSafe, link here
2: Cow Herd Efficiency: How Much Can We Improve It?, Monty Kerley, Ph.D., GrowSafe, link here
3: Agri-Facts, July 2006, Residual Feed Intake (Net Feed Efficiency) in Beef Cattle, link here
4: AJ Munger, Eagle Pass Ranch, Highmore, South Dakota, link here

Offer - RFI Tested Bulls

Calf marketing program on high indexed bulls

Bull financing available

60% deposit reserves bull

Calf Marketing

At Highway 21 Feeders, we are always looking for exceptional cattle to buy and feed. We know the bulls you have bought, the traits they excel in and as well their dam and sire better than anyone. This makes the calves they sire of utmost interest to us, and a product that we would love to pay a premium for. However, we are not always buying all weight classes and sexes, therefore our buy back contains 3 promises. These may be used however you wish, or not at all. It is up to you!

1. We will buy your calves direct when the transaction is right for both of us. There will be no commission charged or marketing fees. There will only be an industry standard shrink applied. If desired by the seller, freight can be arranged. We will use the superior traits of the bulls purchased and pay premiums where we can on his progeny.

2. Since we are also on the feedlot side of the industry, we know what traits (feed efficiency, daily gain, grading, etc.) are sought after and what their value is when buying feeder animals. When we are unable to buy your calves for whatever reason, we will bridge the gap between our bull customers and other feeder buyers, and “talk the talk” to represent your progeny to the best of our abilities. Your cattle will no longer be represented to buyers with only the customary “these calves are sired by top bulls from....”. We will do this free of charge. You always reserve the right to market them yourselves if we do not achieve a price you're happy with.

3. If we are buying the weight class and sex of calves you're selling, but you wish to sell at your local market, we will have a representative bid on your calves on sale day.

It is important to properly promote any vaccination, preconditioning and health and nutrition program you employ in your herd. We can help walk you through what is important to represent the cattle to the fullest.

With all the marketing options, we require a minimum of 2 weeks of notice prior to when you want to market your calves. If we are unable to come view the calves in the weeks prior to sale, we may require photos to be supplied for marketing.


Open/Cull Cow Marketing

To compliment full 360 service, if you have close to a liner load or more of open or cull cows, we can assist you in marketing them direct to slaughter. Again, this service is free of charge to our bull customers.


Data for Your Herd

If we have purchased your calves, we will supply the feeding data and slaughter data back to you when the cattle ship. At a minimum this will come in a summary report. If we can obtain individual grading and performance records for each animal, this will be supplied, or exported if you wish, into a herd management program. If we assist you to market your offspring elsewhere, every effort will be made to negotiate the supply of the data back to the producer.

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